How it works

From a target persona to booked calls — without you touching the keyboard.

Localo runs the prospect-research → personalized-email → follow-up loop on its own, every morning, and only surfaces the replies that look like real interest. You set the who; Localo handles the rest.

1. Step 1 — Define your target persona.

   Tell Localo the kind of customer you want — the city, the vertical, the signals that matter (e.g. "HVAC owners in Phoenix with 5–25 trucks who miss after-hours calls"). One paragraph of description is enough to anchor every campaign that follows.

2. Step 2 — Localo researches and writes.

   Each morning, Localo pulls matching prospects, reads their site, recent reviews, and hiring signals, and writes a personalized cold email from real context — not a template with a name swap. Every campaign ships A/B/C variants so you can see which angle actually pulls replies.

3. Step 3 — Replies get triaged by intent.

   Localo reads every reply and classifies the intent: interested, not interested, out of office, unsubscribe, question, or other. Only interested and question replies get flagged for you. Out-of-office auto-responses and unsubscribe requests are handled silently so your inbox stays clean.

The whole cycle runs daily. Open-pixel and click-tracking on every send feed the admin dashboard so you can see which variants earn replies and which prospects aren't worth a follow-up. New research goes out each morning; replies from yesterday's send land on your dashboard by the time you're back at your desk.